Four stages, in order.
Every engagement follows the same path a founder would follow if they had done this twice before. AI accelerates the production work at each stage. The judgment that matters stays human.
- 01
Discover
Discovery Session · $250We start with a structured founder intake and a two-hour fit conversation. You describe the school you intend to build; we listen for where the launch will actually stall.
- You provide
- Your concept, target enrollment, tuition target, state, and current status.
- The Studio builds
- An intake summary and a 45-minute market scan of your local landscape.
- You receive
- A written summary of how the Studio understood your school and a recommended next step.
- AI accelerates
- First-pass synthesis of your intake into a working brief.
- Human judgment
- The read on whether you are ready — and what is really in the way.
- 02
Diagnose
72-Hour Launch Audit · $1,500We score your school across seven categories and name the three highest-leverage moves to make first, in order. For pre-launch founders, it is the door into the process. For operating schools, it is an outside diagnostic.
- You provide
- Your website URL, tuition target, target enrollment, and compliance status.
- The Studio builds
- A seven-category diagnostic, a Launch Readiness Score, and a three-move recommendation.
- You receive
- A written diagnostic pack, a Loom walkthrough, and a live review call.
- AI accelerates
- Drafting the diagnostic structure and benchmarking against sector data.
- Human judgment
- Which three moves matter most — a judgment call only an operator can make.
- 03
Build
Full Buildout · $2,500 × 4We produce the launch infrastructure in sequence: positioning, tuition, admissions funnel, website copy, parent FAQ, and operating documents.
- You provide
- Decisions on tuition, mission, curriculum, and target family. These are yours.
- The Studio builds
- Every parent-facing document, the website preview, and the admissions system.
- You receive
- A complete deliverables library plus website source files. You choose where to host.
- AI accelerates
- First-draft production of copy, FAQs, frameworks, and social calendars.
- Human judgment
- Every artifact is reviewed and signed off by Dr. Harris before it reaches you.
- 04
Launch
Included in the Full BuildoutWe plan and support the launch campaign: the 30-day social plan, the open house, and the 90-day launch calendar.
- You provide
- Your dates, your voice, and your presence at the open house.
- The Studio builds
- The launch calendar, the open house run-of-show, and the enrollment dashboard.
- You receive
- A dated launch plan and a founder-facing dashboard to run it.
- AI accelerates
- Drafting the social calendar and the campaign assets.
- Human judgment
- The launch strategy and the enrollment ask — set by a founder who has done it.
The Design Lab is not a stage. It is a standing working space you can pull into any point in the path — mission language, tuition decisions, admissions questions, curriculum framing, hiring calls — or use on its own if you already have infrastructure and just need ongoing operator time.
See what the Design Lab covers →Start at stage one.
Start with a $250 Discovery Session. Move to the 72-Hour Audit when you're ready. Every step credits toward the next if you upgrade within 30 days.